Solution Selling – A Case-study Approach

This is a link to my latest LinkedIn Influencer post. This past Monday my father passed away. While somewhat expected, this week is family and arrangements. I’ll be back here next week,

I spoke to a business group on Tuesday night – discussing Growing Your Consulting Business. During that presentation, I covered case-studies as marketing tools and “credibility enhancers.”

This post discusses how I structure case-studies and why they are valuable.

case studies as marketing tools

Posted in career development, Coaching, Leadership.

What do you think?